The Website Content is King
The Internet was created as an information source. If the content on your site does not provide the information needed by its users it will provide little in the way of value to your visitors who surf for information on many subjects and will be ignored by the main search engines
In Summing it up Remember that the function of your website to attract both the visitors and Search Engines. This is essential if you wish your site to be successful.
A. All Search Engine Results Are Content Driven
B.Therefore Write Content That Makes Sense and is Relevant (content will engage your readers)
C. Have in Mind What Does Your Audience Want (what questions are they asking? Answer them)
D. Content is an Investment on Your Site That Keep Bringing Visitors Months After Months
How much content do you need? It depend on your industry. Research the site that rank well for your keywords. A web site is never finished, must be flexible and allow room to growth.
USEFUL QUESTION TO ASK IN BUILDING A WEBSITE
1) Why are you creating this site?
2) What do you want to convey to users?
3) Who is your target audience? Age? Internet Skills?
4) How many pages do you need i your site?
5) What kind of hierarchy will you use to organize your pages?
6) Have you done keyword research and actually used those words in your content?
a) HOW MANY DIFFERENT CLIENTS DO YOU HAVE?
b) How do you describe each customer type?
c) WHAT ARE THE BARRIER FOR REACHING CUSTOMERS?
d) What is the biggest value the website will provide to the customers?
e) Ask if you provide a reason for people to spend more than a few seconds reading your pages?
f) Do you really offer real value, substance to your visitors, that is unique, different, useful and that they won’t find elsewhere?
Content Quick Check
Positioning of relevancy
Home Page a, b, c, Who, What, Why
Contact form, thank you page, e-mail confirmation
Ease of Skimming
Format & layout
Appropriate Use of Headers and Links, Images
CMS (content management system)
Is what enables you to create, manage, store and deploy content on Web pages. Web content includes text and embedded graphics, photos, video, audio, and code that displays content or interacts with the user. Is the is the front-end user interface that allows you the user, even with limited expertise, to add, modify and remove content from a Web site without the intervention of us Webmasters.